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ECAST, INC ECAST SELECTED BY ALWAYSON MEDIA AS TOP 100 PRIVATE COMPANY AWARD WINNER

Company Recognized for Leadership in Emerging Advertising Technology

SAN FRANCISCO, - Ecast, an entertainment company operating the nation's largest network of broadband touchscreen displays, announced that it has been chosen by AlwaysOn Media as one of the AO Media's 100 Top Private Companies for its emerging advertising technology.

The AO Media 100 is a power list of the top private digital media companies. Ecast was handpicked by the AO Media editorial team and was honored with this award based on a set of five criteria: innovation, market potential, customer adoption, media buzz and investor value creation.

Ecast will be honored at the AO Media executive summit January 29-31, 2007 at The Mandarin Oriental Hotel in New York City. The summit will focus on the forces that are disrupting user behavior and creating new opportunities in marketing, branding, advertising, and public relations. The event will also showcase top innovative private companies that are changing the way media is created, distributed and consumed.

"The AO Media 100 are creating new revenue opportunities in the more than $16.4 billion online advertising market by disrupting traditional media and advertising models," said Tony Perkins, founder and editor in chief of AlwaysOn. "They are innovating by applying game-changing technology to key sectors including user-generated content, technology-enablers, mobile marketing, community platforms, Web analytics, and online advertising services."

Ecast operates an interactive touchscreen media network that provides digital music to consumers in over 9,000 bars across the country. The touchscreens utilize the speed and scalability of broadband to deliver millions of interactive impressions and allow advertisers to reach an elusive demographic when they are away from other forms of advertising. Its unique technology is part of the emerging media that is changing advertising out-of-home. Ecast was selected from over 1,000 companies, peer-nominated by leading venture capitalists, investment bankers and industry analysts.

A full list of all the AO Media 100 companies can be found on the AlwaysOn Web site at http://www.alwayson.goingon.com/.

"People have realized that they cannot rely solely on traditional advertising to successfully target their consumers," said George Giatzis, senior vice president, advertising sales, Ecast. "We are experiencing a definite change as advertisers turn to emerging media like Ecast. We are proud to be honored with this award because it highlights a shift towards effective new forms of advertising technology such as ours."

About AO Media 2007: January 29-31, 2007, Mandarin Oriental Hotel, NYC
AlwaysOn Media is where cutting-edge technology CEOs from the back streets of Silicon Valley meet the global advertising and media establishment. This two-and-a-half-day executive event features CEO presentations and high-level debates on which forces are disrupting user behavior and creating new opportunities in the marketing, branding, advertising, and public relations industries. At AlwaysOn Media, our editors will also honor the AO Media 100 Top Private Companies. Fifty of the top CEOs from the AO Media 100 will pitch their market strategies to a panel of industry experts in our "CEO Showcase."

About Ecast
Ecast, founded in 1999, is an entertainment company operating the largest broadband touchscreen media network in the United States with more than 9,000 locations nationwide. Each touchscreen is linked to a central network containing the largest music selection in the industry. By providing digital music to millions of listeners each month, Ecast allows marketers and content providers to reach the highly desirable, young-adult influencers who affect purchasing decisions and consumer trends. Ecast's investment partners include Crosslink Capital, DCM, El Dorado Ventures, Focus Ventures and Mobius Venture Capital. For more information, please visit www.ecastnetwork.com.

About AlwaysOn
AlwaysOn ignited the open-media revolution in early 2003 by being the first media brand to launch a global blog network. In 2004, AlwaysOn continued to lead the media industry in innovation by introducing a social network where members can connect and engage. AlwaysOn is also revolutionizing the media business by applying its open-media principles to its executive event series (Stanford Summit, AlwaysOn Hollywood, AlwaysOn Media and GoingGreen) and quarterly print "blogozine" by empowering its members to post and share their ideas and meet each other online. As our loyal readers know, AlwaysOn is committed to the free-market, merit-driven approach to reporting and event programming. No other media brand has dared to create such open interaction with its readers and event participants.