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Partnership gathers top industry leaders, advances amusement parks and attractions professional education. The attractions industry is changing quickly. For this reason, the International Association of Amusement Parks and Attractions (IAAPA) announces The Institute at Wharton, the result of a new partnership between IAAPA and the Wharton School (Wharton) of the University of Pennsylvania. The Institute will be held at Wharton in Philadelphia, PA, February 4-7, 2007. At this invitation-only event, the top leaders in the amusement and attractions industry will gather to learn business and management principles that are vital in today’s industry.Charlie Bray, IAAPA president and CEO, said, “The Institute takes education for the amusement parks and attractions industry to the next level. Through our partnership with Wharton we are providing vital insight into critical issues like strategic talent management, marketing strategy and technological innovation management.” Peter J. Degnan, executive director of the Aresty Institute of Executive Education at Wharton echoes this sentiment. “We are committed to providing this elite group of industry leaders with a powerful learning experience that will transcend the classroom and have positive repercussions at their respective facilities long after they leave.” The Institute at Wharton represents a significant advance in amusement park and attractions professional education, blending the leading academic know-how of Wharton’s faculty and practical experience of industry leaders with cutting-edge teaching methods. This is a “can’t miss” opportunity for amusement park and attraction professionals. About IAAPA IAAPA is the largest international trade association for permanently situated amusement facilities worldwide. The organization represents over 5,000 facility, supplier, and individual members from more than 85 countries. IAAPA strives to help members improve their safety, efficiency, marketing, and profitability while maintaining the highest possible professional standards in the industry. www.iaapa.org About the Wharton School The Wharton School of the University of Pennsylvania —founded in 1881 as the first collegiate business school—is recognized globally for intellectual leadership and ongoing innovation across every major discipline of business education. The most comprehensive source of business knowledge in the world, Wharton bridges research and practice through its broad engagement with the global business community. The school has more than 4600 undergraduate, MBA, executive MBA, and doctoral students; and an alumni network of more than 81,000 graduates. Each year, Wharton Executive Education works with more than 8,000 business leaders on its campus in Philadelphia , at Wharton West in San Francisco , and at sites around the world. The Wharton Learning Continuum is Wharton Executive Education’s model for delivering Impact Through EducationTM–-supporting companies and individuals in a 9- to 12-month learning process that is designed collaboratively with clients, delivered by Wharton faculty, and monitored to produce specific outcomes. 2006-10-25 |
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