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Merit Entertainment has announced the appointment of Nick Hardy as UK Group Marketing Manager.
Frank Ballouz, Merit's VP International, describes this newly created role as “a key component in our long-term plans for UK expansion and diversification, encompassing responsibility for the marketing of all Group activities, as well as project management for the new ION and Money Shoot SWP products.”
In a career that has included senior marketing roles with JPM, Maygay and Games Media Group, Nick has gained significant product development experience within the SWP and multi-game sectors and it is this knowledge, coupled with a proven flair for results-driven marketing initiatives, that has brought him to Merit at this vital phase in the Group's development.
Commenting on his appointment, he said: “Merit is a world-leader, committed to building on this position through continued growth, product evolution and innovation. The UK market is ripe with opportunity for a company with its skills and resources, and I am delighted to have this opportunity to be part of what is going to be an exciting process.”
David Logan, Merit's Chief Executive Officer, added: “I have known Nick for some years, and in addition to his proven ability as a marketer, I have always been an admirer of his strategic skills and ability to think and act pro-actively. He has been close to Merit for some time, as an adviser, and as we introduce our new initiatives for the UK market, across a range of disciplines, I have no doubt that he will prove to be a valuable addition and a superb support to Frank Ballouz and our other teams.” |
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