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marketinghelpnet.com
Incredible Technologies opened its doors for the launch of Silver Strike 2007 Bowlers Club by James Hills
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How about great prizes!
Wednesday night, June 14, Incredible Technologies opened its doors for the launch of Silver Strike 2007 Bowlers Club (http://www.silverstrikebowling.com ). The media and operator event was held at Beer Academy in Arlington Heights.
This game as most of you know, is the latest incarnation of their bowling franchise which has now sold more than 14,000 games and remains one of the highest earning games in the industry. According to Don Pesceone, testing resulted in average weekly earnings of $232.50, an increase of $98.20 over the current Silver Strike Bowling. This is a 43% increase!
As a fan of the game I was ecstatic to see that it was just like I loved - only better!
They have taken what is undeniably one of the best games in the industry and added just enough to make every player demand that their operators upgrade and buy more.
For instance, the addition of the new weekly and monthly sweepstakes is going to turn the game from "just a game" into a national phenomenon. As it was explained to me, each Friday at 8 p.m. local time, Silver Strike 2007 Bowler's Club machines around the country will countdown and announce the sweepstakes winner right in their local bars!
What could be better than having 10's of thousands of people see your name? How about great prizes!
During test, iPods and cash were being given away, but last night Greg Cobb of Game Time Amusements won a free SSBC conversion kit and when the game launches IT will start out with $1,000 in weekly prizes ... eventually going up to cars and other mega prizes.
To make it even better, the players don't need to pay anything extra to participate! Instead, 5 cents per play will go to fund ITnet and the prize pool, keeping play cost at an easy $1 for players.
Even better than that, for players such as myself who like to play but certainly can't (and don't want to!) compete at the skill level, Silver Strike 2007 Bowler's Club gives each bowler one entry in to the sweepstakes just for playing. Additional entries can be won by making a strike when the new "Red Pin Bonus Frame" is available (once per game).
In this way, casual players like myself have a reason to play and the hardcore guys do as well.
Graphically, the game had some improvements that were noticeable - slightly more detailed models, motion blur during replay and similar items that didn't really affect gameplay. Additionally, the game now features "Strike Trak" technology that replays your bowling line and speed after a strike as well as real-time worldwide odds and statistics.
Incredible Technologies also demonstrated that Silver Strike 2007 Bowler’s Club features an S-Video Out option, allowing operators to project the game on a wall during tournaments. One operator Larry Elbert, Camden Amusements is currently using this feature to place TV screens on top of the games, so that people can watch while someone is playing.
According to Lee Timm, General Manager at Camden, this has resulted in about a 20% increase in revenue. Primarily because it allows people to play in larger groups – not just 2-3 players at a time. Additionally, locations are happy as this allows patrons to sit down, drink a beer and eat their dinner between rounds because they can still see the game – even from their table.
Incredible Technologies also announced that Silver Strike 2007 Bowlers Club is compatible to their Free Automated Contests and Tournament Software (FACTS) allowing operators to run local leagues and contests.
For more information visit their new website at www.silverstrikebowling.com
James Hills is the owner of PR and Marketing firm marketinghelpnet.com, based in Bartlett, IL. His company specializes in marketing and promoting small business owners and has extensive experience in the coin-op and home recreation markets. Services offered by marketinghelpnet.com range from individual press releases to full blow marketing campaigns designed to increase awareness and sales.
For more information contact James Hills, Phone:
630-233-8336
Fax:
630-233-8286
marketinghelpnet.com
229 North Eastern Ave.
Bartlett, IL 60103
Email: jamesh@marketinghelpnet.com
Media that have covered his clients include: Wall Street Journal, New York Times, NBC, Maxim, Stuff, PlayBoy, Daily Herald, Chicago Tribune, Chicago Sun Times and more.
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